About Hearing
Did you know that once we pass age 25, our hearing begins to decline? And that by the age of 50, nearly one in every two people have difficulty understanding conversation, especially in noisy situations? Worldwide, nearly 500 million people have a hearing loss.
Hearing loss happens when the hair cells in your inner ear become damaged, and are no longer able to convert vibrations into sound impulses needed by the auditory nerve. Just how fast hearing declines can be impacted by other factors, such as genetics or over-exposure to loud noise. Yet the fact remains: by age 50, nearly one in every two people has difficulty understanding conversation, especially in noisy situations.
While hearing loss is a common problem, many people who could benefit from hearing instruments have, for various reasons, gone untreated. Now, thanks to revolutionary advances in digital technology, there are solutions that offer superior sound quality, exceptional speech clarity, natural comfort and cosmetic appeal—all in a single device. To learn more, choose from the categories below.
- Symptoms of Hearing Loss
- Test Your Hearing
- Types of Hearing Instruments
- Find A Hearing Care Professional
- Other Resources





